...I was watching a commercial for "Cloverfield," which looks kind of kick ass (and I hope it does). As I'm watching Manhattan get destroyed by some unseen and less-than-friendly monster, I realized that the characters in the movie would want to be anywhere BUT New York. And that's where New Jersey holds the edge over New York: angry monsters and hostile aliens in movies will attack Manhattan, but not Jersey.
If you're sitting in suburban New Jersey, and you see some big-ass monster attacking the city on the news, you know you've got some time to pack up and get away...or really, you could just sit there knowing that the evil beast will most likely find a home in Madison Square Garden (see 1998's awful "Godzilla") and continue to demolish the Big Apple.
This is where New Jersey's bureau of tourism needs to step it up and use this to their advantage. I propose a new state slogan...